Some may view personal image as superficial or shallow. Others feel it’s an unnecessary evil of society—having to “dress the part”. These perceptions are often voiced by people who don’t fully understand what personal image is about. It goes well beyond just clothes.
Your personal image serves a similar purpose to a company’s brand. It’s what you put out into the world every day-what you want others to know about you. Personal image in an outward expression of what’s inside. It tells the world who you are, how to treat you, and where you’re going in life. More importantly, it tells the world how you feel about yourself.
People spend a great deal of time and money getting an education, “paying their dues” at work and in relationships, and seeking personal growth. Yet their personal image says, “I’m insecure”, “I’m not aware”, “I don’t care”. Poor personal image prevents people from making eye contact, holding their head up, walking with confidence, speaking up, or finding the relationships they deserve. It’s a roadblock to success in every area of life.
Identifying your best personal image, making peace with and loving your authentic self are critical parts of success in every area of life. Showing up every day like you mean it--as a confident and put-together version of yourself will help you gain the respect, credibility and success you deserve.
So, take a long hard look in the mirror and ask, “would I do business with me”? If the answer isn’t a resounding YES, then maybe it’s time for a reboot.